In order to get on the shortlist of interested parties,

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Instead, they enter a keyword, for example a product, into the search engine. Google and Co. create a list of websites around the keyword .  it is important that your website is displayed on the first page of the ranking and as high as possible. But how does this work? A good ranking is the key word here. SEO (Search Engine Optimization) makes your shop more visible in the online jungle.


If you optimize your website, it will be easier to find and more interested people will find your products. This is how you increase traffic and sales in the long term. The first impression is important: Users usually do Phone Number not google “Onlineshop XY”, but rather a specific product that they would like to buy or that they are interested in. You will therefore not be taken to the homepage of an online shop, but rather directly to the corresponding category page.





If this page is confusing, poorly structured or gives a dubious impression, you will probably quickly leave it without completing the purchase. Category pages therefore often determine the success of an online shop . In addition, online shopping eliminates a large part of the advice that would otherwise take place in person. In the best case, the category page replaces the consultation and provides customers with enough general information about the product to make a qualitative decision. Satisfied customers drive your shop forward, so working on attractive category pages is worth it.